The Isle of Wight Soft is a soft white surface mould ripened pasteurised cheese first made in 2006. It fits nicely in between the brie and camembert brackets. It is sold between 2-4 weeks of age and has a maximum 9 week shelf life. When young this cheese has a firm textured, sharp lactic flavour. As it ages the texture changes to a softer paste with the flavour becoming more familiar to the taste of camembert.
Refrigerators typically dry the air around them as they cool, so the best place to keep bloomy white rinded cheeses like the IOW Soft is in a sealed box in the fridge. Keep the cheese in its wrapper, but place in the box a slightly damp cloth that will maintain the humidity of the air inside. Lift the lid every day to allow fresh air in. This method should stop the cheese from drying out over time.